We may earn money or products from the companies mentioned in this post.
One of the key ways to grow your Pinterest and increase your engagement is to be active on the platform. You do this by pinning great content frequently. I want to show you how to find great content to pin on Pinterest. If you are just starting out on Pinterest I would aim for pinning 10-30 pins a day. After you’ve been blogging and pinning for some time you will begin to increase that amount. At this stage, I’m pinning around 100 to 150 pins a day. With 30-40% of the pins my own content and 60-70% other people’s content.
Since I know that one thing that bloggers struggle with on Pinterest is where to find good content to pin I am sharing a few of my favorite places to look for good content on Pinterest. You want to pin things that your followers will save or click on because the more engagement your Pinterest account gets the more frequently Pinterest will show your content. So pinning great pins is a must!
Whether you are using a scheduler like Boardbooster or Tailwind or pinning everything manually. I currently am using Tailwind and love it. I go over both of these schedulers in my new Pinterest Presence ebook. So if you want to learn more about schedulers and Pinterest check that out now.
Find bloggers in your niche and check out their boards
This is one of the ways I fill up my Tailwind Que quickly. Find a few bloggers who are in your niche and visit their Pinterest. Not only can you pin the content from their blogs board. they will probably have other boards on the topics that you both blog about. Go through those boards and schedule or pin any pins you think your followers would love.
2. visit group boards you are a part of and check out whats been pinned
Group boards are full of awesome content. Boards that you are a part of are going to be in your niche so there will be lots of content about topics your followers want to see. Also going through and pinning in these group boards is a great thing to do because it helps make the board more active.
I also do this in boards I’m not in. Some really great group boards are closed to new contributors but they are still filled with awesome pins that I can fill up my Tailwind with.
Here are a few group boards that you can try to join or just visit for great pins: Best of Blogland
3. go to your analytics and check out people you reach and their interests
For this tip, you will need to be a business account and not a personal account because you need to have access to Pinterest Analytics. If you do though this is a great way to get some ideas to pin. I go over setting up a business account and using your analytics in more detail in my book. So grab a copy so you can start really growing with Pinterest.
Go into your analytics, then go to people you reach, click on interests at the top. Your screen should look like this.
The top section shows you the interests that your followers are most interested in. These categories are great to click on and go through to find content. I just went through home decor and found some awesome stuff. Sometimes our feeds are filled with the same topics over and over again and we forget about these other interests are audience might have.
I’m never going to blog about fashion because I know nothing about it but my audience is interested in it. So going through fashion and maybe getting some ideas of ways to include pins with fashion into some of my other boards is a good idea.
Then below this section, you get boards with a lot of your pins. These boards have pinned your stuff a lot. So they are pinning things you are pinning. I go through these boards follow them and schedule a bunch of their pins from these boards.
So if you are looking for how to find great content to pin on Pinterest I hope this post helps. Also for a limited time my book is pay what you want and then the price will be set at $24.
FREE Pinterest email course
Sign up to enroll in the Pinterest course that will help you start mastering Pinterest fast! Best part this course is FREE!