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Last Updated on August 30, 2019 by karissa ancell
Are you ready to grow your blog? One of the best ways to get blog traffic is to learn how to use Pinterest the right way. Pinterest is the best way I have found to get blog traffic. To get traffic from Pinterest though your pins need to get seen. Here is how to get your pins to show up in Pinterest searches.
Though Pinterest is viewed as a social media, in reality, it is a search engine like google. When users go on Pinterest they aren’t looking to connect with people or share parts of their lives. People use Pinterest when they are looking for something a solution to a problem, a recipe, a craft, etc.
Just like when someone has a question and they turn to Google. If you are a blogger than I’m sure you know that for your posts to be found through Google you need to have good SEO ( Search Engine Optimization). While I’m slowly learning how to best optimize my blog posts for SEO and am beginning to get more traffic from search engines. I’m much better at getting traffic from Pinterest.
So to do well on Pinterest you need to have your pins come up in searches. So that your pins get seen and clicked on. The best way to get found in a search is to have keywords that people will be searching for in your pin description. Make sure to take the time to fill out the description for each pin and add in the appropriate keywords. That way when someone is searching a keyword that is in your description your pin will come up in the search. You can also use keywords in the description of your boards and in your Pinterest bio. Doing this will help you get found more on Pinterest.
Here is an example of my Cleaning and Organization Board on Pinterest. As you can see my board description contains a few keywords that hopefully people searching for Instagram tips will be looking for and my board with some of my pins will show up.
How to get your pins to show up in Pinterest searches is not that hard.
The best way to get found in a search is to have keywords that people will be searching for in your pin description. Make sure to take the time to fill out the description for each pin and add in the appropriate keywords. When you are uploading an image fill in the Alt Text section. That is where Pinterest pulls your Pins description from.
That way when someone is searching a keyword that is in your description your pin will come up in the search. You can also use keywords in the description of your boards and in your Pinterest bio. Doing this will help you get your pins to show up in Pinterest searches.
My most viral pin for A Fresh Start on a Budget does really well on Pinterest because when you search for the keyword declutter my pin is in the first few pins shown.
So my pin gets seen a lot and pinned a lot. I also have a few holiday pins with a good keyword that start getting found a lot when the Holidays get closer. Using popular keywords in your description is a great way to get your pins to show up in Pinterest searches.
For more ways to grow your Pinterest and start using it to grow your blog traffic. Check out my new ebook. The ebook covers all my Pinterest tips and tricks and how to start getting followers and people saving your pins. Grab your copy of Boost your Pinterest Presence here and start growing your blog with Pinterest today!
Tara Gaines says
I don’t know where the Alt Text is?
Karissa says
The alt text is in your image. When you upload it the information will include a section called Alt Text.
Nicole Banuelos says
Thanks for the tips, I will be better about my key words!
Joanna Clute says
I always think about what I would search when looking at a certain pin. Then I make sure to add those keywords.
Eryn says
I’m always trying to figure out Pinterest! Thanks for the info!
Vicki @ Babies to Bookworms says
Keywords were a game changer for me as well! When you think of it as a search engine instead of social media, it completely changes your perspective and how you approach it!
Belle says
Such a really great tip! I’ve been starting to focus on my pin keywords!
Belle | One Awesome Momma
Becky says
This is a great post. It shows how keywords are important not just for SEO on your blog, but also for social media platforms.
Melissa says
Great tip! I need to go back and check all my pins now 🙂 thank you!
Amanda Maxwell says
Great info! It’s important to remember that Pinterest is not the typical social media and acts more as a search engine. Great tips
Katherine says
Could ‘t agree more. My most popular pins all have good descriptions. I should really go through an update some of my older ones to see if it improves their reach!
ashley peavey says
Great tips, thank you for sharing!